Central Festival is a new shopping complex on the block between Beach Road, Second Road and sois 9 and 10. It is located between Soi 9 and the View Talay condo development. It is a large construction and it will be interesting if there are enough shoppers to support it and the other shopping developments in Pattaya.
For Thai standards the construction has been quick. It is due to be opened on the 23rd of January but they have a lot of work to do before then. To celebrate the opening a mardi gras will be held at the development.
In typical Thai style they have not quite got things right. For some reason they have planted two large palm trees that particially obscures the name of the shopping centre.

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